A2Z Cust2Mate Solutions Expands Global Sales Leadership to Drive Smart-Cart Technology Adoption
December 24th, 2025 3:35 PM
By: Newsworthy Staff
A2Z Cust2Mate Solutions is strengthening its global sales leadership with key appointments in the Americas and Europe to accelerate adoption of its AI-powered smart-cart platform that transforms in-store shopping experiences through interactive technology and real-time personalization.

A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ) is advancing its global sales leadership and expanding its footprint in the smart retail technology market through strategic appointments designed to drive revenue growth and market penetration. The company announced key additions to its global sales leadership team to accelerate growth in the Americas and Europe, appointing Kirk Morrison as head of sales for the Americas and Rodolphe d’Avezac as head of sales for Europe. These appointments reflect the company's commitment to expanding its presence in key international markets where demand for intelligent retail solutions is growing.
The company's core product is a state-of-the-art smart-cart platform that integrates interactive touchscreens, artificial intelligence, and real-time personalization tools to enhance the shopping experience. This technology enables seamless in-store checkout, personalized promotions, and real-time data intelligence for retailers seeking to modernize their physical stores. Cust2Mate's recent commercial traction is supported by a series of notable orders and partnerships that demonstrate increasing market acceptance of smart-cart solutions.
A2Z Cust2Mate Solutions' innovations in smart shopping-cart technology are aimed at transforming the in-store experience for both retailers and consumers. By combining interactive technology with artificial intelligence, the platform creates a more engaging shopping journey while providing retailers with valuable data insights. The company's expansion comes at a time when retailers globally are seeking technological solutions to bridge the gap between online and offline shopping experiences, creating new opportunities for growth in the intelligent retail sector.
The strategic leadership appointments signal A2Z Cust2Mate Solutions' focus on capturing market share in regions where retail technology adoption is accelerating. The company's technology addresses several key challenges in modern retail, including checkout efficiency, personalized customer engagement, and data-driven decision making. As retailers continue to invest in digital transformation initiatives, solutions like those offered by A2Z Cust2Mate Solutions are becoming increasingly important for maintaining competitive advantage in an evolving retail landscape.
For investors seeking additional information about the company, the latest news and updates relating to A2Z are available in the company's newsroom at https://ibn.fm/A2Z. The company's expansion efforts come as the global smart retail market continues to grow, driven by increasing consumer expectations for seamless shopping experiences and retailers' need for operational efficiency and customer insights. A2Z Cust2Mate Solutions' leadership appointments represent a strategic move to position the company for accelerated growth in this expanding market segment.
Source Statement
This news article relied primarily on a press release disributed by InvestorBrandNetwork (IBN). You can read the source press release here,
