Al Fakher and Cookies Collaborate to Introduce Innovative Hookah Flavors

The collaboration between Al Fakher, the world's leading hookah brand, and Cookies, a globally recognized lifestyle brand, has resulted in the creation of a groundbreaking hookah flavor collection. This partnership signifies Cookies' first venture into the hookah industry, introducing five innovative flavors that embody the brand's creative and bold approach. The flavors, including Blueberry Caviar, Citrus Zen, Purple Sunset, Sandia, and Lemon Icy, were meticulously developed by Cookies' flavor team and Al Fakher's master blenders, ensuring a premium experience for users.

Berner, Co-Founder and CEO of Cookies, highlighted the significance of this collaboration, stating it allows the brand to extend its authentic and boundary-pushing ethos into the hookah space. The collection not only offers new flavors but also features co-branded packaging that combines Cookies' signature blue with Al Fakher's emblem of quality, symbolizing the fusion of two cultures.

Ashley Bock, Marketing Director at Al Fakher, described the launch as a cultural crossover, emphasizing the respect for hookah tradition while broadening its appeal. The Al Fakher x Cookies Collection, available since June 25, 2025, through select retailers and online partners, represents a significant milestone in the hookah industry, blending tradition with innovation. For more information, visit https://www.citybiz.com.