Be Water Artesian Spring Water Selected for Exclusive Celebrity Gift Bags

February 26th, 2026 12:30 PM
By: Newsworthy Staff

Greene Concepts Inc.'s Be Water brand inclusion in the 'Everyone Wins' Nominee Gift Bags highlights growing consumer demand for origin transparency and natural sourcing in premium beverages.

Be Water Artesian Spring Water Selected for Exclusive Celebrity Gift Bags

Greene Concepts Inc. announced that its American artesian spring water brand, Be Water, will be included in this year's exclusive 'Everyone Wins' Nominee Gift Bags, an annual celebrity gift experience produced by Distinctive Assets. The gift bags are not affiliated with the Oscars or the Academy of Motion Picture Arts & Sciences. This placement introduces Be Water to Hollywood's elite through a product defined by its natural origin rather than branding or luxury positioning.

Be Water originates from a deep artesian aquifer beneath North Carolina's Blue Ridge Mountains, where water rises naturally under pressure and travels slowly through ancient crystalline bedrock before reaching the surface. This geological journey shapes the water's balance and character long before bottling occurs. Lenny Greene, Founder and Chief Executive Officer of Greene Concepts Inc., stated, 'Be Water is built around protecting the source, not engineering the product. We withdraw only replenishable volumes so the aquifer remains viable for future generations. The quality comes from geology — our job is stewardship.'

As water moves through dense bedrock fractures, it absorbs naturally occurring minerals including calcium, magnesium, and silica. Once at the surface, it undergoes only gentle filtration and ozone treatment to ensure purity, with nothing added and nothing stripped away. The brand emphasizes responsible aquifer stewardship, withdrawing only replenishable volumes to maintain environmental sustainability.

Be Water is bottled at the company's owned and operated 60,000-square-foot facility in Marion, North Carolina, allowing full control from aquifer to bottle. The premium BPA-free packaging uses a durable 22-gram bottle designed for everyday hydration at accessible pricing. The brand's presence in celebrity gift bags reflects a broader shift in consumer interest toward origin transparency, where how a product exists matters as much as how it tastes.

Be Water is available through select national retailers including select Walmart locations, Walmart.com, Camping World, and OneLavi.com, with additional retail and e-commerce expansion underway. The company's approach bridges the gap between luxury imported waters and commodity bottled tap water by emphasizing American craftsmanship, transparency, and responsible aquifer management.

Source Statement

This news article relied primarily on a press release disributed by Newsworthy.ai. You can read the source press release here,

blockchain registration record for the source press release.
;