BIKE24 Raises Financial Guidance Following Strong Performance and Strategic Optimizations

The sales development of BIKE24 in the current fiscal year remains at a high level despite a challenging market environment according to company leadership. Both the third quarter of 2025 and current sales figures show increased momentum as the company's strategic initiatives yield positive results. Chief Executive Officer Andres Martin-Birner stated that the company's approach of specifically optimizing the depth and extent of their product portfolio and adapting it to market developments has clearly paid off in terms of customer experience and financial performance.

Martin-Birner emphasized that today customers can find the right product more quickly with fair prices and reliable delivery availability through their platform at https://www.bike24.com. In addition to sales growth, improved operational efficiency and leaner structures are also making a significant contribution to increased earnings. The company now expects significantly higher financial performance for the full year 2025 compared to previous projections, reflecting the success of their strategic adjustments.

Compared to the previous year, BIKE24 now expects sales for the full year 2025 to range between EUR 278 million and EUR 288 million, representing a substantial increase from the previous guidance of EUR 248 million to EUR 261 million. The adjusted EBITDA forecast has also been raised to approximately EUR 12.5 million to EUR 13.5 million, up from the previous range of EUR 7.0 million to EUR 12.1 million. This improved financial outlook demonstrates the effectiveness of the company's operational improvements and market positioning strategies.

To continue its growth journey, BIKE24 plans to further expand the measures already initiated in the coming months. These include additional optimizations of the product portfolio as well as closer integration of purchasing, logistics, and process management. These initiatives are intended not only to further increase product availability but also to sustainably optimize the cost structure, positioning the company for continued success in the competitive e-commerce bicycle market. The full information for the third quarter of 2025 will be published by BIKE24 on November 12, 2025, providing additional details about the company's performance and future outlook.