Bloomin’ Blinds and Sol-Lux Forge Strategic Partnership to Expand Outdoor Shading Solutions

August 5th, 2025 4:09 PM
By: Newsworthy Staff

Bloomin’ Blinds enhances its outdoor product offerings by partnering with Sol-Lux, providing franchisees with advanced retractable awnings and drop screens to meet growing consumer demand for smart exterior shading solutions.

Bloomin’ Blinds and Sol-Lux Forge Strategic Partnership to Expand Outdoor Shading Solutions

Bloomin’ Blinds, a leading window covering franchise, has announced a strategic partnership with Sol-Lux, a pioneer in smart exterior shading technologies. This collaboration introduces Sol-Lux’s comprehensive range of motorized outdoor shading products to Bloomin’ Blinds franchise locations nationwide, marking a significant expansion of the brand’s outdoor product line. The partnership is set to equip franchisees with innovative solutions like the Mirage and Freedom motorized patio awnings, EOS autonomous window awnings, and MiraSol motorized drop screens, catering to the burgeoning demand for smart, energy-efficient outdoor living spaces.

The alliance between Bloomin’ Blinds and Sol-Lux emerges at a time when the franchise reports a nearly 10% increase in average monthly revenue year-over-year, underscoring the potential of this partnership to further drive growth. Jeff Wharton, CEO of Bloomin’ Blinds, emphasized the strategic value of this collaboration, stating, "By integrating Sol-Lux’s exterior shading products into our portfolio, we’re providing our franchisees with a turnkey opportunity to expand their revenue streams and meet the evolving needs of homeowners seeking smart, reliable outdoor solutions.

Sol-Lux’s National Sales Manager, Steve Brous, highlighted the synergy between the two companies, noting, "Bloomin’ Blinds’ commitment to quality and customer service aligns perfectly with our mission to deliver innovative, high-performance shading solutions. This partnership enables us to extend our reach through a trusted franchise network, offering homeowners access to premium outdoor products that combine aesthetics, functionality, and ease of use.

This initiative builds on Bloomin’ Blinds’ earlier partnership with Hunter Douglas, further diversifying its product offerings and reinforcing its position in both the interior and exterior shading markets. Homeowners can now explore Sol-Lux’s advanced outdoor shading solutions through participating Bloomin’ Blinds locations, benefiting from weather-resistant, smart automation products designed to enhance comfort and reduce energy costs.

For more details on the Bloomin’ Blinds franchise opportunity, visit https://www.bloominblinds.com/franchising/. To learn more about Sol-Lux’s outdoor shading solutions, visit https://www.sol-lux.com.

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