California Tortilla Revives Beloved Pop-Tart Day Promotion for 30th Anniversary Celebration

California Tortilla is reviving one of its most beloved promotions: National Pop-Tart Day as part of the company's 30th anniversary celebrations. On Wednesday, November 12, every purchase at participating California Tortilla locations comes with a free Pop-Tart, continuing a nostalgic tradition that first launched in 1996. This promotion gives longtime fans a sweet reminder of past celebrations while adding an extra layer of fun to the anniversary festivities.

Each Pop-Tart includes a sticker with a QR code that gives guests the opportunity to play a digital scratch-off game for prizes, with the top winner receiving free burritos for a year. Keith Goldman, President & CEO of California Tortilla, expressed enthusiasm about bringing back this fan-favorite tradition, noting that it perfectly mixes nostalgia with fun while celebrating the company's milestone anniversary.

Participating in the Pop-Tart promotion is straightforward: customers simply need to visit a participating California Tortilla location on November 12 and place an order from the menu of burritos, tacos, bowls, salads, and other items to receive a free frosted strawberry or frosted brown sugar Pop-Tart, with a limit of one per customer. The company has emphasized that this promotion represents part of their ongoing commitment to creating memorable customer experiences.

For additional benefits beyond the Pop-Tart promotion, customers can join the Burrito Elito loyalty program by downloading the California Tortilla app through the App Store and Google Play or by signing up in-store and registering the account online. Members earn points for every dollar spent, enjoy exclusive freebies, and stay updated on the latest news and offers. More information about California Tortilla and its promotions is available at https://CaliforniaTortilla.com.

The revival of this promotion comes as California Tortilla celebrates three decades in business, having established itself as a unique fast-casual restaurant concept that serves chef-inspired California-style Mexican food. The company has earned numerous accolades over the years, including recognition from Washington City Paper and Washingtonian for its Mexican food offerings, demonstrating its lasting appeal in the competitive fast-casual dining landscape.