Clean Beauty Brand Madame Gabriela Launches Non-Toxic Lipstick Collection at Nordstrom.com
February 7th, 2026 8:00 AM
By: Newsworthy Staff
Madame Gabriela Beauty, a clean beauty brand specializing in non-toxic lipsticks for women 45+, has launched on Nordstrom.com through The Folklore marketplace, offering hydrating formulas powered by Manuka honey that address the specific needs of mature lips while avoiding harmful ingredients.

Madame Gabriela Beauty, a clean beauty brand specializing in non-toxic lipstick for women 45+, announces its launch on Nordstrom.com through The Folklore marketplace. The brand's signature collection of hydrating, buildable lipsticks is now available to Nordstrom's discerning customers nationwide. Founded by Gabriela Navejas, Madame Gabriela was born from a deeply personal mission: creating lipstick safe enough for her mother during breast cancer treatment, yet bold enough to restore confidence during the toughest days.
"When my mom was going through cancer treatment, I realized traditional lipsticks were full of ingredients her body didn't need while fighting for her life," said Gabriela Founder and CEO of Madame Gabriela Beauty. "I spent two years developing formulas that are gentle on sensitive, mature lips but don't compromise on color or performance. Seeing Madame Gabriela on Nordstrom.com validates that women deserve beauty products that are both safe and beautiful." The brand's signature lipstick collection features clean, non-toxic formulas specifically designed for mature lips with zero parabens, lead, hormone disruptors or heavy metals, powered by Manuka honey for superior hydration and healing, and offering buildable, bold colors from natural flush to sophisticated statement.
At the heart of every Madame Gabriela lipstick is premium Manuka honey, nature's most powerful moisturizer. Unlike petroleum-based formulas that sit on the surface, Manuka honey penetrates deeply to hydrate and nourish mature lips without heaviness or stickiness, soothe sensitivity with natural antibacterial and anti-inflammatory properties, prevent settling into fine lines while providing all-day comfort, and heal and protect with vitamins, minerals, and antioxidants that support lip health. "Manuka honey was a game-changer in our formulation," added Gabriela. "It gives us the hydration and healing properties mature lips need, without any of the toxic ingredients found in traditional lipsticks. It's nature's answer to beautiful, healthy lips at any age."
The collection includes five signature shades and a lip conditioner: Sydney (a buildable nude for everyday sophistication), Mexico City (warm red for confident moments), NYC Pink (professional polish with subtle romance), Paris (classic red for timeless elegance), Tulum (perfect rose pink for everyday color), and Saint Tropez (every day lip conditioner). Each shade retails for $38 and is available individually or as part of bundles which includes two shades and a complimentary professional makeup brush. Madame Gabriela's partnership with Nordstrom through The Folklore marketplace represents a significant milestone for the four-year-old brand. The collaboration allows the company to maintain its direct-to-consumer relationships while gaining access to Nordstrom's prestigious platform and customer base.
"Nordstrom has always been synonymous with quality and trust," added Gabriela. "Being selected for their platform confirms that our commitment to clean ingredients and age-positive beauty resonates with women who refuse to compromise." Madame Gabriela products are available at Nordstrom.com, FreePeople.com, Anthrolopogie.com, ModaOperandi.com, TheDetoxMarket and MadameGabriela.com.
Source Statement
This news article relied primarily on a press release disributed by 24-7 Press Release. You can read the source press release here,
