Datavault AI Names Tyson Fury International Spokesperson Ahead of Sports Illustrated Exchange Launch
May 18th, 2026 1:35 PM
By: Newsworthy Staff
Datavault AI appointed world heavyweight champion Tyson Fury as international spokesperson to promote its data monetization and digital asset initiatives, including the upcoming Sports Illustrated Exchange for NIL monetization.

Datavault AI Inc. (NASDAQ: DVLT) has named two-time world heavyweight champion Tyson Fury as its international spokesperson, the company announced Tuesday. The partnership comes ahead of the launch of the Sports Illustrated Exchange, a platform focused on monetizing name, image and likeness (NIL) rights for athletes, influencers and rights holders. Fury will help raise awareness of Datavault AI’s AI-powered data monetization and quantum-secure technologies as the company expands its footprint in sports and digital asset markets.
The collaboration is intended to leverage Fury’s global recognition to highlight Datavault AI’s capabilities in data valuation and secure monetization. Datavault AI’s platform, including its Information Data Exchange, enables digital twins and licensing of NIL by anchoring to immutable metadata, fostering responsible AI. The company’s technology suite offers AI- and machine-learning-based automation, third-party integration, and detailed analytics, serving industries such as sports, entertainment, biotech, fintech, and healthcare.
The appointment underscores the growing intersection of sports, technology, and digital assets. As athletes and rights holders seek new revenue streams from their personal brands, platforms like the Sports Illustrated Exchange aim to provide secure and transparent avenues for NIL monetization. Datavault AI’s quantum-secure technologies could address concerns around data integrity and ownership in the Web 3.0 environment.
Datavault AI, headquartered in Philadelphia, Pennsylvania, operates through two divisions: Acoustic Sciences and Data Science. The Acoustic Sciences division features WiSA, ADIO, and Sumerian patented technologies for spatial and multichannel wireless audio. The Data Science division leverages high-performance computing for data perception, valuation, and monetization. The company’s cloud-based platform is designed to support multiple industries in securely managing and monetizing digital assets.
Tyson Fury, known for his undefeated record and global fan base, is expected to bring significant visibility to Datavault AI’s initiatives. The partnership could also signal a broader trend of technology companies enlisting high-profile athletes to bridge the gap between traditional sports and emerging digital markets. For more information about Datavault AI, visit the company’s website at www.dvlt.ai.
Source Statement
This news article relied primarily on a press release disributed by InvestorBrandNetwork (IBN). You can read the source press release here,
