Digital Clarity Advances AI-Powered GTM Platform with Strategic Client Engagement

Digital Brand Media & Marketing Group, Inc. (OTC: DBMM), through its operating subsidiary Digital Clarity, is providing an update on the development of its Digital Clarity Intelligence Engine (DCIE) platform and recent business activity. The company has engaged in go-to-market strategy development with Xamun, an AI-powered software development platform expanding from Asian markets into Europe and the United States, as noted in a client press release from November 1, 2025. This partnership represents a strategic focus for Digital Clarity, which has repositioned to provide high-value consulting to B2B tech companies requiring serious go-to-market expertise.

Reggie James, COO of DBMM and Founder of Digital Clarity, stated that such engagements inform how DCIE is being built to scale strategic work. The platform is currently in beta testing and is designed to analyze go-to-market strategies, competitive positioning, and market opportunities using both public and private large language models to meet enterprise data security requirements. James emphasized that development involves various iterations as the tool is specifically tailored for B2B go-to-market strategy, incorporating Digital Clarity's consulting methodology and frameworks to offer comprehensive analytics for a sustainable competitive advantage.

Beta testing has provided insights into practical effectiveness versus theoretical concepts, with James noting that DCIE is being built based on real client needs rather than creating solutions for non-existent problems. He highlighted industry research supporting the company's approach, such as BCG research indicating B2B companies waste approximately $2 trillion annually on ineffective sales and marketing approaches, and McKinsey reports that 84% of marketing organizations lack the expertise to implement AI effectively. Digital Clarity aims to bridge the gap between demand for AI-powered go-to-market capabilities and the shortage of expertise to deliver them.

The company has expanded its team with two new staff members: a Chief Revenue Officer and a former Gartner executive who won a key performance award, to ensure customer satisfaction and seamless management consultancy. James acknowledged in a shareholder update that the fiscal 2025 forecast is now intended for fiscal year 2026, due to a deliberate choice to invest in expanding DCIE through extensive beta testing, which is expected to benefit new clients and shareholders through sustainability in the evolving marketplace. DBMM's stakeholders have expressed support for DCIE's focused business model, which aims to deliver long-term positive growth. The company directs shareholders to review the Management Discussion and Analysis in the 10-K for 2025 and the Shareholders Update for further details.