Digital Sports Media Veteran Ed Bunnell Takes Helm at Full Moon Sports
March 12th, 2025 12:00 PM
By: Newsworthy Staff
Ed Bunnell, a renowned digital sports media pioneer with extensive experience at FOX Sports, Electronic Arts, and CBS SportsLine, has been appointed CEO of Full Moon Sports, signaling a strategic shift towards more comprehensive technology and product development solutions for sports media and startups.

Full Moon Sports, a leading sports consulting firm, has appointed digital sports media innovator Ed Bunnell as its new chief executive officer, marking a significant strategic transformation for the company. With over two decades of experience driving technological innovation in sports media, Bunnell brings a wealth of expertise from prominent organizations like FOX Sports, Electronic Arts, and CBS SportsLine.
Bunnell's appointment comes at a critical time for sports media companies facing increasingly tight budgets and rapid technological changes. His strategic vision focuses on providing deeper, more value-driven services in the fantasy sports and sports betting sectors, leveraging cutting-edge technologies and an extensive industry network.
The leadership transition represents more than a simple executive change. Full Moon Sports, founded by Fantasy Sports Hall of Famer Rick Wolf, aims to strengthen its capability to support both major media outlets and emerging startups through comprehensive solutions in product development, strategic planning, and technological innovation.
Throughout his career, Bunnell has been instrumental in transforming digital sports experiences. At FOX Sports, he developed digital content strategies that enhanced fan engagement. His work at Electronic Arts helped create groundbreaking sports gaming platforms, while his tenure at CBS SportsLine was crucial in establishing early fantasy sports industry standards.
Wolf emphasizes that Bunnell's leadership has already yielded significant strategic shifts, positioning Full Moon Sports to offer more integrated and comprehensive solutions. The company's combined expertise of over 75 years, coupled with Bunnell's technological acumen, promises to create successful outcomes for partners in an increasingly complex digital sports landscape.
As sports media continues to evolve rapidly, Bunnell's appointment signals Full Moon Sports' commitment to remaining at the forefront of technological innovation and strategic consulting. His proven track record of building strategic partnerships and leveraging emerging technologies makes him uniquely positioned to guide the company through this transformative period.
Source Statement
This news article relied primarily on a press release disributed by News Direct. You can read the source press release here,
