Finding Ferdinand Surpasses Sales Expectations in Debut Credo Beauty Retail Launch

Finding Ferdinand, a sister-run clean beauty brand, has achieved remarkable success in its initial retail launch with Credo Beauty, significantly outperforming initial sales forecasts. Within just two months of introducing its products to 14 Credo Beauty stores nationwide, the brand has experienced a triple-digit sales surge, demonstrating strong consumer interest in sustainable, vegan cosmetics.

The brand's performance was particularly noteworthy during the Friends of Credo sale, where its viral black lip balm emerged as a top-selling product. Credo Beauty's Senior Color Merchant, Meghan Lim, characterized Finding Ferdinand's launch as "Best in Class", underscoring the brand's exceptional market entry.

Founded in 2015 by sisters Nhu and My Le, Finding Ferdinand celebrates its 10-year anniversary this year with a mission to create clean, high-performance beauty products. The brand's commitment to sustainability is evident in its 100% vegan and cruelty-free formulations, with a focus on recyclable and refillable packaging.

The company's success reflects a broader industry trend toward ethical, environmentally conscious beauty products. By prioritizing clean ingredients and sustainable production methods, Finding Ferdinand is positioning itself at the forefront of a growing market segment that values transparency, health, and environmental responsibility.

The brand's rapid retail success with Credo Beauty, a leader in clean beauty retail, suggests a promising trajectory for Finding Ferdinand and signals continued consumer demand for cosmetics that align with personal and planetary wellness.