Historic Portland Senior Campus Launches Immersive Digital Experience for Families

Cedars-Sinai Park has launched a new digital experience designed to provide families with an authentic sense of campus life before visiting in person. The website moves beyond traditional senior care platforms by focusing on emotional connection rather than clinical structure, featuring immersive visuals, intuitive navigation, and thoughtfully written content that reflects the organization's century-long commitment to Portland's seniors.

Rachael White, Administrator at Cedars-Sinai Park, emphasized that the new site carries the same heart and hospitality that has defined their physical campus for over 100 years into the digital realm. The website creates distinct journeys for each of the Park's service lines including Assisted Living, Skilled Nursing, Rehabilitation, Adult Day Services, and In-Home Care, mirroring the organization's holistic approach to senior care.

Greatness Digital, the agency behind the project, stated they reimagined how families feel during the care search process rather than simply redesigning a website. Every page was constructed to reflect the warmth, respect, and vibrancy that characterize the Cedars-Sinai Park experience, using interactive photography and accessible layouts to guide visitors through both the organization's rich history and current offerings.

The digital experience honors Cedars-Sinai Park's deep Portland roots by weaving local history, culture, and community elements into a modern, mobile-first design. The storytelling flow showcases how the organization has evolved over more than a century while maintaining its commitment to excellence in senior care. Visitors can explore the new digital experience at https://www.cedarsinaipark.org, which demonstrates how the senior care community continues to serve families with integrity and innovation while staying true to its compassionate foundation and Jewish traditions.