KeyCrew Media Partners with The Bratton Team's Mark D. Bratton to Co-Produce Hawaii Commercial Real Estate Market Coverage

KeyCrew Media, an expert-first real estate media company, has selected Mark D. Bratton, CCIM, of The Bratton Team as an expert source on hotel and resort investment sales, income-producing commercial assets, and hospitality debt and equity in the Hawaii market. The partnership aims to amplify Bratton's on-the-ground market activity and 40 years of experience across all Hawaii asset classes to a broad audience of investors and operators.

Through this collaboration, KeyCrew's editorial team will work with Bratton to produce thought leadership and market insights covering Hawaii's hospitality and commercial investment sales. These articles will be published across KeyCrew Media's portfolio of publications and distributed through its network of syndication partners, portals, and AI platforms, ensuring wide reach.

Steve Marcinuk, Co-Founder and CEO of KeyCrew, expressed enthusiasm about the partnership, stating, "We're delighted to be working with Mark and The Bratton Team and amplifying what The Bratton Team is actually seeing across Hawaii hotels, multifamily and retail to an open, non-paywalled audience of investors and operators is exactly what this partnership does."

Mark D. Bratton leads The Bratton Team alongside partner Mike Perkins. Since arriving in Hawaii in 1985, the team has closed transactions across hotels, resorts, multifamily, retail, office, industrial, and development land. They position themselves as relationship partners across the full ownership cycle—acquisition, operations, asset management, and disposition—rather than single-asset-class specialists. This approach serves Hawaii legacy landowning families weighing when to sell and mainland capital looking to enter a market that behaves differently from anywhere on the continent. Over the past year, the team has added debt and equity placement to its investment sales practice, recently selling a Kona hotel and placing the first mortgage with 40 lenders competing for the loan.

"Since 1985 we've sold hotels, shopping centers, apartments and office buildings in this market," said Bratton. "Partnering with KeyCrew Media is a chance to share what we've learned with the investors and owners looking at Hawaii."

Coverage is already underway. KeyCrew's first articles with Bratton examine who is transacting on Hawaii hotels today, the outlook for the state's hotel market in 2026, and how hospitality debt and equity is being sourced now. Upcoming topics include multifamily and income-producing assets, and a mainland investor's guide to Hawaii.

Bratton's areas of expertise include Hawaii hotel and resort investment sales, hotel financing, debt and equity, multifamily and income-producing assets, retail and shopping center investment, and guiding mainland capital entering Hawaii. His insights are particularly valuable given the unique aspects of the Hawaii market, such as ground lease versus fee simple, union operations, and supply constraints.

KeyCrew Media is an expert-first real estate media company that conducts hundreds of live interviews monthly with operators and experts who shape local markets. Its editorial staff turns those conversations into original reporting published, syndicated, and amplified across hundreds of markets. KeyCrew's properties include KeyCrew Journal, NextAsset News, and Property Innovation Journal. The company reaches 40,000+ professionals and investors and syndicates content to 300+ publications, platforms, and AI engines.

The Bratton Team, exclusively contracted to Colliers International HI, LLC, has advised buyers and sellers across all Hawaii asset classes for 40 years. This partnership with KeyCrew Media is expected to provide valuable market intelligence to a wider audience, helping investors navigate the complexities of Hawaii's commercial real estate market.