LeadStar and LeadingResponse Join Forces to Revolutionize Lead Generation in Insurance and Financial Services

In a significant development for the insurance and financial services industry, LeadStar and LeadingResponse have announced a strategic partnership aimed at enhancing lead generation through in-person seminar programming. This collaboration introduces LeadStar Seminars Powered by LeadingResponse, a comprehensive platform designed to provide AmeriLife-affiliated agents with face-to-face educational opportunities for potential health and life insurance and financial services customers.

The new offering expands LeadStar's lead delivery options, integrating LeadingResponse's expertise in targeted seminar marketing. This partnership promises to deliver a seamless experience for agents, from lead acquisition to conversion, featuring real-time lead delivery, comprehensive campaign management, and expertly crafted seminar content.

William DeCourcy, Chief Lead Officer for AmeriLife, emphasized the significance of this partnership, stating, "This partnership is a game-changer for AmeriLife's Health and Wealth professionals looking to drive growth and enhance live engagement with their target audiences." He further explained that the collaboration with LeadingResponse broadens the lead options available to AmeriLife agents, enabling them to scale their operations efficiently across multiple channels, particularly in face-to-face educational seminars.

LeadingResponse brings decades of experience in engaging affluent consumers through in-person seminars, webinars, and multichannel marketing approaches. Their proven strategies in educational workshops and seminar solutions have consistently attracted qualified consumers, complementing LeadStar's existing capabilities in lead generation.

Matthew Kearney, Chief Executive Officer for LeadingResponse, expressed enthusiasm about the partnership, stating, "We look for partners that share in our mission to connect health and wealth experts to consumers exactly when help is needed, and AmeriLife and LeadStar are a perfect fit." He highlighted that LeadingResponse's expertise, concierge service, and advanced technology would enable AmeriLife sales professionals to grow their businesses effectively.

The LeadingResponse platform offers several key features, including targeted audience reach specifically designed for affluent consumers aged 50 and above, a robust client portal called Hub for 24/7 campaign review and CRM integration, and high conversion rates through seminar attendance, boasting attendee rates over twice the industry average.

This strategic partnership represents a significant advancement in providing AmeriLife's distribution partners with essential tools and strategies for success in a competitive marketplace. The integration of LeadStar Seminars Powered by LeadingResponse is expected to drive client growth through data-driven insights and marketing solutions that optimize LeadStar's lead generation services.

AmeriLife-affiliated licensed health agents and financial professionals interested in leveraging this new platform are encouraged to inquire with their marketers or uplines about accessing these integrated services. The partnership promises to boost both the quantity and quality of leads and conversions for participating agents.

For more information about the partnership and to request access, interested parties can visit the LeadStar Seminars Powered by LeadingResponse page on the LeadStar website.

This collaboration between LeadStar and LeadingResponse marks a significant milestone in the evolution of lead generation strategies for the insurance and financial services sector. By combining LeadStar's proprietary lead platform with LeadingResponse's seminar marketing expertise, the partnership aims to provide a more comprehensive and effective approach to connecting health and wealth professionals with potential clients, particularly in the crucial face-to-face seminar environment.