LION E-Mobility Expands BESS Business with Key Hires to Drive European Energy Storage Growth

LION Smart Production GmbH, part of the LION E-Mobility Group, is accelerating the expansion of its stationary battery energy storage systems (BESS) business by adding two internationally experienced experts to its team. Winfried Wahl will serve as Head of BESS Strategy, while Sebastian Bujnoch joins as Manager Business and Sales Development, focusing on international supplier relationships and customer development across Europe. The company announced the appointments on June 30, 2026.

This personnel expansion underscores the strategic importance of the BESS segment as a key growth pillar for LION Smart. Stationary energy storage systems are critical for integrating renewable energy, stabilizing power grids, and enabling future-proof energy supply concepts. By bolstering its team, LION Smart aims to strengthen its position in a dynamically growing market.

Winfried Wahl brings more than 18 years of experience in developing markets for photovoltaic systems and stationary energy storage solutions. A graduate electrical engineer from RWTH Aachen University, he has extensive expertise across the entire value chain, from technology and product positioning to market entry strategies, bankability, regulatory requirements, and international partner networks. In previous roles, Wahl played a key part in shaping the European market entry of companies such as Hithium and LONGi, building brands and product portfolios, and establishing regional structures. He also supported developments such as the BNEF Tier 1 listing and reinsurance eligibility through Munich Re. As co-author of the IEA World Energy Outlook Special Report 2024, a long-standing jury member of PV Magazine, and through his work in political expert committees, he has built an extensive network within the international energy industry. Since June 2026, Wahl has been responsible for the strategic development of the BESS business segment at LION Smart in Garching, focusing on refining strategic positioning, developing competitive product and business models, and expanding partnerships.

Sebastian Bujnoch complements the BESS team with extensive international leadership and industry experience in manufacturing, operations, and the battery sector. His career spans strategic and operational responsibilities in complex international market environments, with a particular focus on China and Asian manufacturing markets. Over 16 years, Bujnoch has gained deep insights into industrial scaling, supply chain structures, and cross-border collaboration. At LION Smart, he is focused on building and scaling the BESS business unit, strengthening and expanding strategic relationships with Chinese suppliers, and broadening the customer portfolio in Europe.

“With Winfried Wahl and Sebastian Bujnoch, we are gaining two individuals who combine strategic market insight, international experience, and operational execution capabilities in an ideal way,” said Dr. Joachim Damasky, CEO of LION E-Mobility AG. “Their expertise will play an important role in systematically building our BESS business and positioning LION Smart as a strong partner in the European energy storage market.”

The expansion of the BESS team comes as LION Smart aims to develop high-performance, scalable, and market-oriented storage solutions, contributing to further electrification and the energy transition. The company operates highly automated module assembly lines at its own production facility in Germany and offers customized plug-and-play solutions for electric vehicles as well as stationary and industrial applications. LION E-Mobility AG (ISIN: CH0560888270) is listed on stock exchanges in Munich, Frankfurt, and Hamburg. More information is available at www.lionemobility.com.