Nutritional Products International Expands Distribution Platform to Offer Complete Global Market Entry Solution

December 11th, 2025 4:05 PM
By: Newsworthy Staff

Nutritional Products International has enhanced its Evolution of Distribution® platform to provide international health and wellness brands with a comprehensive end-to-end solution for entering and scaling in the U.S. market, addressing logistical complexities and fragmented vendor challenges.

Nutritional Products International Expands Distribution Platform to Offer Complete Global Market Entry Solution

Nutritional Products International announced a significant expansion of its proprietary Evolution of Distribution® platform, positioning it as a true one-stop, turnkey solution for brands entering and scaling in the United States. The company has enhanced its global logistics and freight-forwarding capabilities, enabling brands to move products from virtually any origin worldwide directly to the Port of Miami and onward to NPI's U.S. warehouse network under a single integrated program managed by NPI.

This expansion allows NPI to manage the entire market-entry process for international brands, from overseas pickup and international transport to U.S. port handling, customs coordination, warehousing, sales, marketing, retail placement, and e-commerce execution. Mitch Gould, founder and CEO of Nutritional Products International, stated that the Evolution of Distribution® was always about removing friction for brands entering the U.S. market, and now the company has gone even further by eliminating logistical complexity at the global level and offering a true cradle-to-commerce solution.

The expanded platform supports multiple transportation modes including ocean, air, rail, and intermodal freight with full visibility throughout transit. NPI can now coordinate international shipments from virtually anywhere in the world to the United States, streamline port arrival in Miami, and move products directly into NPI-managed warehouse facilities. The enhanced system also supports specialized handling requirements including fragile goods, regulated products, and complex shipping needs, ensuring that international brands enter the U.S. market efficiently, compliantly, and without costly delays.

To accommodate the growing influx of domestic and international brands choosing NPI as their U.S. market partner, the company has added additional warehouse capacity, further strengthening its ability to scale with clients as demand accelerates. This expansion positions NPI to support increased volume across Amazon, direct-to-consumer, specialty retail, mass market, and club channels as the company prepares for a robust 2026.

NPI's Evolution of Distribution® platform is designed to solve the most common and costly challenges faced by international brands entering the U.S., including fragmented logistics, disconnected vendors, regulatory confusion, and lack of domestic market expertise. Key benefits include end-to-end global market entry management from international logistics and port arrival to U.S. warehousing and fulfillment, centralized execution under one partner eliminating fragmented vendors and operational handoffs, U.S. sales representation and retail introductions including Amazon, DTC, specialty retail, mass market, and club channels, integrated marketing and e-commerce strategy aligned with U.S. consumer demand and retailer requirements, and operational scalability supported by expanded warehouse capacity and infrastructure as brands grow.

By integrating global logistics, warehousing, U.S. sales representation, retail introductions, marketing strategy, and e-commerce execution under one roof, NPI delivers a streamlined path to market that dramatically reduces risk and accelerates success. Gould added that the company is not just expanding services but expanding certainty for brands, noting that when a company partners with NPI, they're not hiring a vendor but gaining an experienced U.S. market operator who takes full accountability for outcomes. With expanded infrastructure, enhanced global logistics capabilities, and growing warehouse capacity, NPI is entering 2026 stronger than ever, prepared to meet rising demand from international brands seeking a trusted, turnkey partner for U.S. expansion.

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