Strike Marketing Summit Introduces New Approach to Combat Startup Invisibility in AI-Driven Market

The Strike Marketing Institute has launched the first-ever Strike Marketing Summit, a two-day virtual event designed to help founders escape what organizers call the invisibility trap created by today's AI-driven content flood. The summit introduces a new category called Strike Marketing, a summit-driven, category-design strategy engineered to help founders become the only choice in their niche through high-impact, lightning-strike visibility.

Fernando Labastida, Founder of the Strike Marketing Institute, explained the critical challenge facing today's entrepreneurs. The number of second act founders, bootstrapped startups, and global companies entering the market has exploded, but they're all competing with the flood of AI content and VC-funded blitz-scaling marketing. The end result is that they become invisible in crowded marketplaces. The summit will teach attendees how to stand out by becoming the only choice for their niche.

While Silicon Valley companies rely on massive budgets and blitz-scaling, most founders do not have access to such resources. Bootstrapped tech startups, global teams entering the U.S. market, and midlife reinventors struggle to get attention, especially as AI accelerates content saturation. The Strike Marketing Summit introduces a new strategic path: leveraging virtual summits as category-defining lightning strikes to cut through the noise and create instant authority.

The event brings together 12 industry leaders who have built audiences, categories, and high-growth businesses. The speaker lineup includes Russ Henneberry, CEO and Founder of theCLICK, who will present on transforming ChatGPT-5 into a business growth engine. Sheriff Subair, Head of Marketing at HeySummit, will teach how to turn events into authority, community, and revenue machines. Audra Carpenter, Founder and CEO of Content Hub OS, will explore the future of content operations from workflows to intelligence.

Additional speakers include Pablo Gonzalez, Chief Evangelist at Vendoroo, discussing how to hijack industry conferences without a big budget. Bryan Eisenberg, Host of Rock Solid Round Rock, will examine the stories businesses sell and the success they build. Chris Stanley, Founder of Mini Book Publishing, will share his journey from seven days of writing to $700,000 per year in revenue. Rachel Starr, Founder of coCreator Society, will demonstrate how to build a business through summit connections.

Eduardo Ortiz Ramírez, CEO and Co-Founder of We Are The Robots Inc., will present on moving from digital transformation to intelligent reinvention. Kevin McGrew, Founder and CEO of Everzocial, will explain how CEOs can write and publish their marketing war-books. Bryan Funk, Fractional CMO, will reveal how an event engine drove 700% growth from two marketers to approximately $30 million annual recurring revenue. Darrell Vesterfelt, VP of Growth at Mighty Networks, will address why most startups launch to crickets and how one summit can fill funnels overnight.

Vesterfelt emphasized the power of summits in breaking through normal marketing patterns. A summit just breaks the norm and is able to get attention better than normal marketing approaches. When people choose where to spend their time, they prefer environments where they can get comprehensive information rather than just single ideas. The summit covers critical topics including category design, AI-powered content amplification, founder-led marketing systems, virtual summits as go-to-market strategy, and business book creation as a growth engine.

The event is specifically built for midlife founders reinventing their careers, bootstrapped B2B software founders looking for leverage, global startups entering U.S. and Western markets, and marketing leaders tired of algorithm dependency. More than 500 attendees are expected to join the debut event, which is supported by growth-oriented organizations including Global Chamber, TechRanch, Empower Breakfast, theCLICK, Rock Solid Round Rock, and HeySummit. Registration and full event details are available at https://summit.strikemarketingsummit.com.