Survale Expands Market Position with Acquisition of CandE Candidate Experience Research Program

Survale, a leading candidate experience management solutions provider, has acquired the CandE Candidate Experience Research and Awards Program from ERE Media, a strategic move that promises to transform talent acquisition insights and benchmarking.

The acquisition brings significant value to the talent acquisition landscape by consolidating deep research and technological capabilities. By integrating the CandE program, Survale gains access to an extensive database of candidate experience benchmark data and a established network of talent acquisition professionals.

The strategic purchase not only expands Survale's market position but also provides critical insights into recruiting outcomes. Research from the CandE Program reveals that organizations with superior candidate experiences see remarkable benefits: up to 60% of candidates are willing to reapply, 55% are more likely to refer others, and 40% can become brand advocates.

Kevin Grossman, previously VP of Research at ERE Media, will join Survale as Vice President of CandE Benchmark Research, bringing substantial domain expertise to the organization. The transition ensures continuity for current program participants and sets the stage for future innovation in candidate experience measurement and improvement.

The acquisition addresses a critical challenge in talent acquisition: the substantial impact of candidate experience on organizational reputation and recruiting outcomes. Poor candidate experiences can lead to significant reputational damage, with 66% of candidates sharing negative feedback within their networks and 34% potentially posting publicly on platforms like Glassdoor.

By leveraging Survale's real-time feedback platform and the comprehensive CandE research, organizations can now proactively manage their candidate interactions, ultimately improving hiring outcomes and protecting their employer brand.