tonies Introduces Toniebox Lite: A More Portable and Affordable Audio Device for Children

tonies SE, the globally leading interactive audio platform for children, today announced the launch of Toniebox Lite, a new device that delivers the core tonies listening experience in a smaller, lighter, and more accessible format. The device expands tonies' growing ecosystem, complementing the flagship Toniebox 2 and marking the company's first step toward a multi-device strategy aimed at meeting diverse family needs.

Toniebox Lite is certified for children aged 1 and older and is compatible with all Tonies ever released, giving families immediate access to a library of more than 1,500 Tonies and over 3,500 digital titles. The device retains the signature screen-free, child-operated design that has made tonies a trusted companion for families worldwide. Parents can co-pilot their children's experience through the tonies app, controlling playback, setting volume limits, and accessing digital content.

According to Tobias Wann, CEO of tonies, the launch addresses a growing demand for mindful alternatives to passive screen time. "We see a tremendous opportunity to champion the power of listening, spark imagination, foster independence and curiosity," Wann said. "With Toniebox Lite, we open the door to that world for more families than ever."

The device is designed for portability, making it suitable for family vacations, visits with grandparents, and everyday adventures. Ginny McCormick, CXO of tonies, emphasized the versatility of the new device. "Childhood rarely stands still. Toniebox Lite's simple, portable design allows families to bring the tonies experience wherever childhood happens," she said.

Toniebox Lite complements Toniebox 2, which offers enhanced features such as interactive Tonieplay gaming, a dynamic light ring, and bedtime features like a sleep timer and sunrise alarm. Together, the two devices create a multi-experience ecosystem where families can choose the device that best fits their lifestyle.

The launch of Toniebox Lite reflects tonies' commitment to accelerating innovation and extending its platform. The company continues to invest in new content experiences, including partnerships with brands like Bluey and Pokémon, as well as original productions.

Pre-orders for Toniebox Lite in North America begin today through tonies.com and walmart.com, with first deliveries and in-store availability at Walmart starting on August 22. The device will launch in the UK, Ireland, Australia, and New Zealand in fall 2026. At launch, families can personalize their Toniebox Lite with a range of colorful covers that add additional cushioning for everyday adventures.

About tonies: tonies is the globally leading interactive audio platform for children, redefining how children as young as 1 play, learn, and grow independently without screens. Since its founding in Germany in 2014, around 12.2 million Tonieboxes and over 165 million Tonies have been sold worldwide.