Be Water: Naturally Filtered Artesian Water as Microplastics Concerns Reshape Bottled Water

Growing scientific attention around microplastics is prompting consumers to re-evaluate how their water is sourced, processed, and packaged. Recent studies have identified microplastic presence across a wide range of beverages, with research indicating that particles can originate not only from water sources, but also from packaging components such as bottles, caps, liners, and processing environments.

This emerging body of research points to microplastics as a complex, industry-wide issue, not limited to any single packaging material. Factors such as material composition, coatings, sealing components, and handling all play a role in potential particle presence.

As awareness increases, consumers are shifting toward more natural, transparent hydration options. Be Water stands apart by delivering naturally mineralized spring water created by geology rather than processing, while also emphasizing quality and consistency in how the product is packaged.

“Consumers are asking better questions about what they’re drinking,” said a spokesperson for Greene Concepts Inc. (OTCID: INKW). “Be Water is rooted in simplicity and transparency. It is naturally filtered through ancient geology and thoughtfully packaged in the United States, reflecting a commitment to quality from source to bottle.”

A Category Being Reconsidered

Much of the bottled water category relies on purification processes, where water is treated and then enhanced with added minerals. At the same time, emerging research has linked packaging materials and handling processes to microplastic presence, raising broader questions about how bottled water is produced and delivered.

This shift is driving increased interest in water that is naturally sourced and minimally processed, alongside greater scrutiny of packaging quality and material integrity.

Packaging Quality and Material Integrity Matter

Research suggests that microplastic presence can be influenced not only by the type of packaging used, but also by the quality, structure, and durability of that packaging. Factors such as friction, handling, and material breakdown across bottles, caps, and liners can contribute to particle release.

Be Water is packaged in premium BPA-free bottles designed with a thicker, more durable 22-gram structure, compared to lower-weight bottles commonly used in the category.

Be Water is intentionally packaged in a more durable, higher-quality bottle designed to minimize the types of degradation and material breakdown associated with lower-weight bottled water formats. As a result, Be Water is positioned differently from many conventional bottled water products, with a focus on both source purity and packaging integrity in response to emerging consumer concerns around microplastics.

While no packaging material is entirely without consideration, Be Water’s approach emphasizes quality, durability, and simplicity to support a more controlled and reliable hydration experience.

Naturally Filtered Through Ancient Geology

Be Water is sourced from certified spring water drawn from a responsibly managed artesian aquifer in the Blue Ridge Mountains. As the water moves through billion-year-old Blue Ridge Mountain’s bedrock, it undergoes natural filtration, resulting in a smooth, low total dissolved solids profile with balanced minerals including calcium, magnesium, silica, and naturally occurring electrolytes.

This geological filtration process eliminates the need for heavy processing or artificial enhancement, preserving the integrity of the water as it exists in nature.

What Defines Be Water

• Certified spring water sourced from artesian springs and a responsibly managed artesian aquifer

• Naturally filtered through billion-year-old Blue Ridge Mountain’s bedrock

• Balanced natural minerals, including calcium, magnesium, silica, and electrolytes

• Responsible aquifer stewardship, withdrawing only replenishable volumes

• Bottled in Marion, North Carolina, supporting USA jobs and production

• Premium BPA-free 22-gram bottle designed for durability and quality feel

• Accessible everyday pricing for premium artesian water

Made in the USA, Built on Natural Integrity

Unlike luxury imported waters and commodity bottled tap water, Be Water is proudly American-made, combining natural sourcing with domestic production. The result is a premium artesian bottled spring water designed with both source purity and packaging integrity in mind.

As bottled water continues to evolve under increased scrutiny, Be Water reflects a return to fundamentals: clean water shaped by nature, responsibly sourced, and thoughtfully delivered.

Where to Purchase Be Water

In addition to being available on Amazon, Be Water™ is currently available through select national retailers, including select Walmart locations, Walmart.com, and Camping World, with continued national expansion underway across additional retail and e-commerce channels.

About Be Water™

Be Water™ is an American artesian spring water brand sourced from certified artesian wells and a naturally replenished aquifer formed nearly one billion years ago beneath the Blue Ridge Mountains and bottled at the source in Marion, North Carolina by Greene Concepts Inc. (OTCID: INKW).

Naturally filtered through layers of ancient bedrock, Be Water™ absorbs naturally occurring minerals and electrolytes-including calcium, magnesium, and silica-that create its smooth taste and natural alkalinity. The water is gently filtered and ozone-treated to ensure purity while preserving its inherent character, with nothing added and nothing stripped away. Nature-not machines-defines its purity and balance.

Be Water™ is bottled in premium BPA-free bottles designed with a durable 22-gram construction and priced for everyday hydration, bridging the gap between luxury imported waters and commodity bottled tap water. Bottled in Marion, North Carolina, Be Water™ reflects American craftsmanship, transparency, and responsible aquifer stewardship.

In addition to its flagship brand, Greene Concepts operates a 60,000-square-foot bottling facility providing private-label and co-packing services for select beverage partners.

About Greene Concepts, Inc.

Greene Concepts, Inc. (https://www.greeneconcepts.com) is a publicly traded company whose purpose is to provide the world with high-quality, healthy and enhanced beverage choices that meet the nutritional needs of its consumers while refreshing their mind, body and spirit. The Company's flagship product, Be Water™, is a premium artesian bottled water that supports total body health and wellness. Greene Concepts' beverage and bottling plant is located in Marion, North Carolina, and the water is ethically sourced from spring and artesian wells that are fed from a natural aquifer located deep beneath the Blue Ridge Mountains. Greene Concepts continues to develop and market premium beverage brands designed to enhance the daily lives of consumers.

Safe Harbor: This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based on the current plans and expectations of management and are subject to a few uncertainties and risks that could significantly affect the company's current plans and expectations, as well as future results of operations and financial condition. A more extensive listing of risks and factors that may affect the company's business prospects and cause actual results to differ materially from those described in the forward-looking statements can be found in the reports and other documents filed by the company with the Securities and Exchange Commission and OTC Markets, Inc. OTC Disclosure and News Service. The company undertakes no obligation to publicly update or revise any forward-looking statements, because of new information, future events or otherwise.